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3 Steps to Massive Goal Achievement

3 Steps to Massive Goal Achievement

I was freaking terrified. TER. RI. FIED. What in the world had just happened? I had gone to meet with a professor about what had happened to the TEDx organization and event I had attended 2 years ago. He told me they had all graduated. Oh, and because I was the one...
Consistency is Key in Branding

Consistency is Key in Branding

Want to confuse your audience? Be inconsistent. Want your prospective clients to think you’re unprofessional? Be inconsistent. People should be able to recognize your brand, no matter what part of your business they are looking at. You social media posts and...
How to Optimize Your Website Using Fonts

How to Optimize Your Website Using Fonts

Picking the right fonts for your website is instrumental to turn website visitors into website readers into business customers. While fonts may seem like a small detail, they can make or break a website… and a sale. Fonts that are too busy, too difficult to read, or...
Branding Your Small Business

Branding Your Small Business

Before starting to build your brand’s visual identity like logo design and color palettes, there’s a deeper foundation you need to focus on. Value Proposition: What makes your business unique? How do you stand out from every other business and competitor out there?...